A trademark opposition is a legal procedure that allows any third party to challenge the registration of a trademark that has been preliminarily approved and published by the China National Intellectual Property Administration (CNIPA).
By filing an opposition, the opponent can stop a potentially conflicting mark from obtaining registration and safeguard their legitimate interests in the Chinese market.it is strongly recommended to appoint a qualified trademark agency or law firm in China to prepare and submit the opposition on your behalf. An experienced agent can help ensure all procedural formalities are met, collect strong evidence, and improve the chances of success.
An opposition can be filed within three months from the date the trademark is published in the Trademark Gazette after preliminary approval by CNIPA. Once this three-month opposition period expires, the mark will proceed to registration if no opposition is filed. Therefore, timely monitoring of newly published trademarks is essential. The opposition period cannot be extended, so rights holders should act promptly upon discovering a conflicting mark.
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